Using mobiles for mass movements

Social networking sites like Facebook might be the hot topic of the moment, but when thinking about the potential of new technologies for campaigning, thinking about mobile phones is becoming increasingly important. Our driver on ubiquitous connectivity explores how phones and other handheld devices increasingly operate like computers, allowing people to access websites 24/7. This piece from the Stanford Social Innovation Review blog picks up on the power this gives to busy people, often holding down several jobs, to participate in civic life—in local community activities, in supporting charitable causes locally and globally, and in elections.

Last updated at 11:15 Thu 20/May/10.
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Caroline's picture


Third Sector Foresight

According to this recent article, mobile phones are now being used mostly to download information and data rather than to chat on. Originally used primarily for work, the expansion of capability in mobile phones over recent times has lead to an increasing number of people accessing online information on the move. For the VCS this has a number of implications, including the ever increasing need to have information accessible at all times and having an accessible presence online.

Thinking about your organisation, have you exploited the internet to its full advantage?

  • Are there ways you can improve your online presence; for example, could you set up a skype account so people can chat live with you?

  • Do you need to make changes to working practices to improve access out of hours?

Have a look at the following drivers to see how this could impact on your organisation:

Always on society

Ubiquitous connectivity

Access to the internet

Join the discussion!

How will this affect your organisation? Have you considered it during your strategic planning? Can you share any interesting relevant links?

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